Twitter Benchmark Dashboard: international Mountain Resorts (A, C, CH, D, E, F, I, N, S, USA)
"The Karma-Value is measured by rate of tweets and retweets and conversations with other Twitter users. The Karma-Value is always independent of the amount of followers. That way you can compare profiles of different sizes and get an independent assessment of the quality of interaction. For the PPI, we also take into account the size and the growth of the amount of followers. The PPI is a great KPI to measure the overall success of Social Media Marketing." [source: Fanpage Karma Blog, data provided by Fanpage Karma]
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